The Thank You Economy - Gary Vaynerchuk

The Thank You Economy

By Gary Vaynerchuk

  • Release Date: 2011-03-08
  • Genre: Small Business & Entrepreneurship
Score: 4
4
From 77 Ratings

Description

“Gary Vaynerchuk has seen the future of marketing. The Thank You Economy shows how it's built on both the time-honored techniques of listening to and appreciating customers and newer services like Twitter that allow you to engage directly with customers at unprecedented scale and speed. The book, like Gary, is also a lot of fun and full of passion.” —Dick Costolo, chief executive officer, Twitter

Gary Vaynerchuk, the New York Times bestselling author and creator of Wine Library TV, is back with a bold and expansive look at the evolution of today's marketplace, revealing the essential factors defining and driving successful relationships between businesses and consumers. In this groundbreaking follow-up to the bestselling Crush It!, Vaynerchuk—one of Bloomberg Businessweek’s “20 People Every Entrepreneur Should Follow”—looks beyond a numbers-based analysis to explore the value of social interactions in building our economy.

Reviews

  • THE THANK YOU ECONOMY

    5
    By JYaphe
    The book was amazing! I really enjoyed Gary’s simple and blunt interpretations. I am one of the many not using Twitter for business. That is all about to change. Thanks Gary!
  • What I needed to hear, when I needed to hear it.

    5
    By Dave_Conrey
    I've been a Garyvee fan for years now. This book has been in my library for awhile, but not until I started a new project was I truly ready to absorb it. In fact, I may go back and read Crush It again just to be thorough. Gary isn't for everyone, but I highly recommend this book to anyone that's trying to make a business succeed in 2012 and beyond.
  • The Thank You Economy by @Garyvee is 5 stars

    5
    By Team Sunzeri
    Gary Vaynerchuk is batting 2 for 2 with two home runs in as many at bats. In inning one he Crushed it! In inning two, he hit a grand slam and encouraged me to look at business and life in a new way.
  • Insightful

    5
    By cjwhitta
    As a small business owner who dabbled in social media, this book has provided me not only with a strong case for implementing additional social media but examples of excellent and not-so-good business uses of Facebook and Twitter. Some of the points are belabored, but I understand how the author feels the need to convince even the most stubborn reader that social media is not a fad and will have huge implications for all businesses, large and small.
  • Not sure of thr purpose of this book

    1
    By Maur Bighley
    Maybe I missed the point but I felt like this was a case study instead of a how to book on using social media for your business. No kidding caring for your customers is good but the book is filled with endless examples of what different companies did and should have done In the end I'm still unclear what I should be doing other than answering every tweet and being nice.
  • TYE

    4
    By TerryGearhart
    Great read, Gary! I love the passion you bring to everything you do. That's where it all starts. We need to start thinking smaller...first. This book is a great roadmap for what we'll all need to do to survive and prosper in the future (and that future is here now!).
  • Compelling

    5
    By Jon Hester
    Especially for small businesses and non-profits!

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